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Privacy Policy


With this Privacy Policy we inform you about which personal data we process in connection with our activities and activities, including our ipsy-fashion.com website. In particular, we inform you about what, how and where we process which personal data. We also inform you about the rights of people whose data we process. For individual or additional activities and activities, additional privacy policies and other legal documents such as general terms and conditions (GTC), terms of use or conditions of participation may apply. We are subject to Swiss data protection law and any applicable foreign data protection law, in particular that of the European Union (EU) with the General Data Protection Regulation (GDPR). The European Commission recognizes that Swiss data protection law ensures adequate data protection.

1. Contact addresses

Responsibility for the processing of personal data:

ONEtex GmbH

Textil & Mode Center TMC

Showroom No. 030 & 031

Thurgauerstrasse 117

8152 Glattpark


info@ipsy-fashion.com

We will point out if there are other persons responsible for processing personal data in individual cases. 

2. Terms and legal bases 

2.1 Terms

Personal data is all information that relates to a specific or identifiable natural person. A data subject is a person about whom we process personal data. 

Processing includes any handling of personal data, regardless of the means and procedures used, for example querying, comparing, adapting, archiving, storing, reading, disclosing, obtaining, recording, collecting, deleting, disclosing, arranging, organizing, storing, changing, disseminating, linking, destroying and using personal data.

The European Economic Area (EEA) includes the Member states of the European Union (EU) as well as the Principality of Liechtenstein, Iceland and Norway. The General Data Protection Regulation (GDPR) defines the processing of personal data as processing of personal data.

2.2 Legal basis

We process personal data in accordance with Swiss data protection law, in particular the Federal Data Protection Act (Data Protection Act, DSG) and the Data Protection Ordinance (Data Protection Ordinance, DSV). We process – if and to the extent that the General Data Protection Regulation (GDPR) is applicable – personal data in accordance with at least one of the following legal bases:

  • Art. 6 Para. 1 lit. b GDPR for the necessary processing of personal data to fulfill a contract with the data subject and to carry out pre-contractual measures.
  • Art. 6 Para. 1 lit. f GDPR for the necessary processing of personal data to protect the legitimate interests of us or third parties, unless the fundamental freedoms and rights as well as the interests of the data subject prevail. Legitimate interests include, in particular, our interest in being able to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner and to communicate about them, ensuring information security, protection against misuse, enforcing our own legal claims and compliance with Swiss law. 
  • Art. 6 Para. 1 lit. c GDPR for the necessary processing of personal data to fulfill a legal obligation to which we are subject under any applicable law of member states in the European Economic Area (EEA). 
  • Art. 6 Para. 1 lit. e GDPR for the necessary processing of personal data to perform a task in the public interest. 
  • Art. 6 Para. 1 lit. a GDPR for the processing of personal data with the consent of the data subject. 
  • Art. 6 Para. 1 lit. d GDPR for the necessary processing of personal data in order to protect the vital interests of the data subject or another natural person. 

3. Type, scope and purpose 

We process personal data that is necessary to be able to carry out our activities in a permanent, user-friendly, secure and reliable manner. Such personal data can in particular fall into the categories of inventory and contact data, browser and device data, content data, meta or peripheral data and usage data, location data, sales data and contract and payment data. 

We process personal data for the period that is required for the respective purpose(s) or by law. Personal data that no longer needs to be processed will be anonymized or deleted. 

We may have personal data processed by third partiesWe may process personal data jointly with third parties or transmit it to third parties. Such third parties are in particular specialized providers whose services we use. We also guarantee data protection for such third parties. 

We generally only process personal data with the consent of the persons concerned. If and to the extent that processing is permissible for other legal reasons, we may forgo obtaining consent. We may process personal data without consent, for example, in order to fulfill a contract, to comply with legal obligations or to protect overriding interests. 

In this context, we process in particular information that a data subject voluntarily sends to us when contacting us - for example by letter, e-mail, instant messaging, contact form, social media or telephone - or when registering for a user account. We may store such information, for example, in an address book or using similar tools. If we receive data about other people, the people transmitting the data are obliged to guarantee data protection for these people and to ensure that this personal data is correct.

We also process personal data that we receive from third parties, obtain from publicly accessible sources or collect in the course of our activities, if and to the extent that such processing is permitted for legal reasons. 

4. Personal data abroad 

We generally process personal data in Switzerland and the European Economic Area (EEA). We may also export or transfer personal data to other countries, in particular to process it or have it processed there.

We may export personal data to all countries and territories on earth and elsewhere in the universe, provided that the law there ensures adequate data protection in accordance with a decision of the Swiss Federal Council and - if and to the extent that the General Data Protection Regulation (GDPR) is applicable - adequate data protection in accordance with a decision of the European Commission.

We may transfer personal data to countries whose law does not ensure adequate data protection, provided that data protection is guaranteed for other reasons, in particular on the basis of standard data protection clauses or with other appropriate guarantees. As an exception, we may export personal data to countries without adequate or suitable data protection if the special data protection requirements are met, for example the express consent of the data subjects or a direct connection with the conclusion or execution of a contract. Upon request, we will be happy to provide data subjects with information about any guarantees or provide a copy of any guarantees.

5. Rights of data subjects

5.1 Data protection claims

We grant data subjects all claims in accordance with applicable data protection law. In particular, data subjects have the following rights: 

  • Information: Data subjects can request information as to whether we process personal data about them and, if so, which personal data this is. Data subjects also receive the information required to assert their data protection claims and to ensure transparency. This includes the personal data processed as such, but also information on the purpose of processing, the duration of storage, any disclosure or export of data to other countries and the origin of the personal data. 
  • Correction and restriction: Affected persons can correct incorrect personal data, complete incomplete data and have the processing of their data restricted. 
  • Deletion and objection: Affected persons can have personal data deleted ("right to be forgotten") and object to the processing of their data with effect for the future. 
  • Disclosure and data transfer: Affected persons can request the disclosure of personal data or the transfer of their data to another responsible party. 

We can postpone, restrict or refuse the exercise of the rights of affected persons within the legally permissible framework. We can inform affected persons of any conditions that must be met in order to exercise their data protection claims. For example, we can refuse to provide information in whole or in part by referring to business secrets or the protection of other persons. We can also, for example, refuse to delete personal data in whole or in part by referring to statutory retention periods. 

In exceptional cases, we may charge a fee for exercising these rights. We will inform data subjects in advance of any costs. 

We are obliged to take appropriate measures to identify data subjects who request information or assert other rights. Affected persons are obliged to cooperate. 

5.2 Right to complain 

Affected persons have the right to enforce their data protection claims through legal means or to lodge a complaint with a competent data protection supervisory authority. 

The data protection supervisory authority for private controllers and federal bodies in Switzerland is the Federal Data Protection and Information Commissioner (EDÖB). 

Data subjects have - if and to the extent that the General Data Protection Regulation (GDPR) is applicable - the right to lodge a complaint with a competent European data protection supervisory authority. 

6. Data security 

We take suitable technical and organizational measures to ensure data security appropriate to the respective risk. However, we cannot guarantee absolute data security. 

Our website is accessed using transport encryption (SSL / TLS, in particular with the Hypertext Transfer Protocol Secure, abbreviated HTTPS). Most browsers mark transport encryption with a padlock in the address bar. 

Our digital communication is subject - like basically all digital communication - to mass surveillance without cause or suspicion as well as other surveillance by security authorities in Switzerland, the rest of Europe, the United States of America (USA) and other countries. We have no direct influence on the processing of personal data by secret services, police departments and other security authorities. 

7. Use of the website 

7.1 Cookies We may use cookies. Cookies - our own cookies (first-party cookies) as well as cookies from third parties whose services we use (third-party cookies) - are data that is stored in the browser. Such stored data does not have to be limited to traditional cookies in text form. 

Cookies can be stored temporarily in the browser as "session cookies" or for a certain period of time as so-called permanent cookies. "Session cookies" are automatically deleted when the browser is closed. Permanent cookies have a certain storage period. Cookies make it possible in particular to recognize a browser the next time you visit our website and thus, for example, to measure the reach of our website. Permanent cookies can also be used for online marketing, for example. 

Cookies can be deactivated or deleted in whole or in part in the browser settings at any time. Without cookies, our website may no longer be fully available. We actively request your explicit consent to the use of cookies - at least if and to the extent necessary.

For cookies that are used to measure success and reach or for advertising, a general objection ("opt-out") is possible for numerous services via AdChoices (Digital Advertising Alliance of Canada), the Network Advertising Initiative (NAI), YourAdChoices (Digital Advertising Alliance) or Your Online Choices (European Interactive Digital Advertising Alliance, EDAA).

7.2 Server log files

We may record the following information for each access to our website, provided that this is transmitted from your browser to our server infrastructure or can be determined by our web server: date and time including time zone, Internet Protocol (IP) address, access status (HTTP status code), operating system including user interface and version, browser including language and version, individual sub-page of our website accessed including the amount of data transferred, last website accessed in the same browser window (referrer). 

We store such information, which may also represent personal data, in server log files. The information is required in order to provide our website in a permanent, user-friendly and reliable manner and to ensure data security and thus in particular the protection of personal data - also by third parties or with the help of third parties. 

7.3 Tracking pixels

We may use tracking pixels on our website. Tracking pixels are also known as web beacons. Tracking pixels - including those of third parties whose services we use - are small, usually invisible images that are automatically retrieved when you visit our website. Tracking pixels can be used to record the same information as in server log files.

8. Notifications and messages 

We send notifications and messages by email and other communication channels such as instant messaging or SMS. 

8.1 Success and reach measurement 

Notifications and messages may contain web links or tracking pixels that record whether an individual message was opened and which web links were clicked. Such web links and tracking pixels may also record the use of notifications and messages on a personal basis. We require this statistical recording of usage for success and reach measurement in order to be able to send notifications and messages based on the needs and reading habits of the recipients in an effective and user-friendly as well as permanent, secure and reliable manner.

8.2 Consent and objection

You must in principle expressly consent to the use of your e-mail address and your other contact addresses, unless the use is permitted for other legal reasons. Where possible, we use the "double opt-in" procedure for any consent, which means that you will receive an e-mail with a web link that you must click on to confirm so that no misuse by unauthorized third parties can occur. We may log such consents, including the Internet Protocol (IP) address, and the date and time, for evidential and security reasons.

You can in principle object to receiving notifications and messages such as newsletters at any time. By objecting to this, you can also object to the statistical recording of usage for success and reach measurement. Necessary notifications and messages in connection with our activities and operations remain reserved. 

8.3 Service providers for notifications and messages 

We send notifications and messages with the help of specialised service providers. 

We use in particular: 

  • Mailchimp: communications platform; provider: The Rocket Science Group LLC DBA Mailchimp (USA) as a subsidiary of Intuit Inc. (USA); data protection information: privacy policy (Intuit) including «Country and Region-Specific Terms», «Frequently asked questions about data protection at Mailchimp», «Mailchimp and European data transfers», «Security», cookie policy, «Privacy Rights Requests», «Legal provisions». 

9. Social Media

We are present on social media platforms and other online platforms in order to communicate with interested parties and to provide information about our activities. In connection with such platforms, personal data may also be processed outside Switzerland and the European Economic Area (EEA).

The general terms and conditions (GTC) and terms of use as well as data protection declarations and other provisions of the individual operators of such platforms also apply. These provisions provide information in particular about the rights of data subjects directly vis-à-vis the respective platform, which includes, for example, the right to information.

For our social media presence on Facebook, including the so-called page insights, we are jointly responsible with Meta Platforms Ireland Limited (Ireland) - if and to the extent that the General Data Protection Regulation (GDPR) is applicable. Meta Platforms Ireland Limited is part of the Meta companies (including in the USA). The page insights provide information about how visitors interact with our Facebook presence. We use Page Insights to make our social media presence on Facebook effective and user-friendly. 

Further information on the type, scope and purpose of data processing, information on the rights of data subjects and the contact details of Facebook and Facebook's data protection officer can be found in Facebook's privacy policy. We have concluded the so-called "Addendum for Responsible Parties" with Facebook and have thus agreed in particular that Facebook is responsible for guaranteeing the rights of data subjects. The corresponding information for the so-called Page Insights can be found on the "Information on Page Insights" page, including "Information on Page Insights data". 

10. Third-party services

We use services from specialized third parties to be able to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner. With such services, we can, among other things, embed functions and content in our website. With such embedding, the services used record the Internet Protocol (IP) addresses of the users at least temporarily for technically compelling reasons.

For necessary security-related, statistical and technical purposes, third parties whose services we use may process data in connection with our activities and operations in an aggregated, anonymized or pseudonymized manner. For example, this includes performance or usage data in order to be able to offer the respective service. 

We use in particular: 

  • Google services: Providers: Google LLC (USA) / Google Ireland Limited (Ireland) for users in the European Economic Area (EEA) and Switzerland; General information on data protection: «Privacy and security principles», Privacy Policy, «Google is committed to complying with applicable data protection laws», «Guide to data protection in Google products», «How we use data from websites or apps on or in which our services are used» (information from Google), «Types of cookies and other technologies used by Google», «Personalized advertising» (activation / deactivation / settings). 

10.1 Digital infrastructure 

We use services from specialized third parties to be able to use the digital infrastructure required in connection with our activities. These include, for example, hosting and storage services from selected providers.

We use in particular:

  • Cyon: Hosting; Provider: cyon GmbH (Switzerland); Data protection information: «Data protection», Data protection declaration.
  • StackPath CDN: Content Delivery Network (CDN); Providers: StackPath LLC (USA) / Highwinds Network Group Inc. (USA); Information on data protection: Data protection declaration. 

10.2 Fonts 

We use third-party services to embed selected fonts as well as icons, logos and symbols into our website. 

We use in particular: 

  • Font Awesome: icons and logos; provider: Fonticons Inc. (USA); data protection information: privacy policy. 
  • Google Fonts: fonts; provider: Google; Google Fonts-specific information: «Privacy and Google Fonts», «Data protection and data collection». 

11. Extensions for the website 

We use extensions for our website to use additional functions. 

&nbsp ;We use in particular: 

  •  jQuery (OpenJS Foundation): Free JavaScript library; Provider: OpenJS Foundation (USA) using StackPath CDN; Data protection information: Privacy Policy (OpenJS Foundation), Cookie Policy (OpenJS Foundation). 

12. Success and reach measurement 

We try to determine how our online offering is used. In this context, we can, for example, measure the success and reach of our activities and the effect of third-party links on our website. However, we can also, for example, test and compare how different parts or versions of our online offering are used («A/B test» method). Based on the results of the success and reach measurement, we can in particular correct errors, strengthen popular content or make improvements to our online offering. 

In most cases, the Internet Protocol (IP) addresses of individual users are stored for success and reach measurement. In this case, IP addresses are generally shortened ("IP masking") in order to follow the principle of data economy through the corresponding pseudonymization. 

Cookies may be used and user profiles may be created to measure success and reach. Any user profiles created include, for example, the individual pages visited or content viewed on our website, information on the size of the screen or browser window and the - at least approximate - location. In principle, any user profiles are created exclusively in pseudonymous form and are not used to identify individual users. . Individual third-party services with which users are registered can only assign the use of our online service to the user account or user profile on the respective service. 

We use in particular: 

  • Google Analytics: success and reach measurement; provider: Google; Google Analytics-specific information: Measurement also across different browsers and devices (cross-device tracking) as well as with pseudonymised Internet Protocol (IP) addresses, which are only exceptionally transmitted in full to Google in the USA, «Data protection», «Browser add-on to deactivate Google Analytics». 
  • Google Tag Manager: Integration and management of other services for success and reach measurement as well as other services from Google and third parties; Provider: Google; Google Tag Manager-specific information : «Data collected with Google Tag Manager»; Further information on data protection can be found in the individual integrated and managed services. 

13. Final provisions 

We have created this privacy policy with the data protection generator from Datenschutzpartner. 

We may adapt and supplement this privacy policy at any time. We will inform you about such adaptations and additions in an appropriate form, in particular by publishing the current privacy policy on our website.